How You Can Save Money With Social Media

December 31, 2015 | Donna Handwerger

A person using social media on their phone to save money.

Social media has expanded the way we keep in touch with everyone and everything—from friends and family to celebrities and companies. You can check out the latest events, news and even discounts on your favorite products or a new restaurant you heard about.

Many companies have taken advantage of the advertising opportunities available to them from being on Facebook, Twitter, Instagram and other social media sites, and these opportunities can turn into savings for you. Let’s find out how.

The first thing you need to do so that you can see discount opportunities is to “like” or “follow” the company’s profile or page. Once you do that, it’s simply a matter of checking often enough to not miss out on a great deal, because often, the offers are only available for a limited time. Plus, you might even receive a discount once you follow the page.

Another option for getting a discount is to keep an eye out. You may have friends or family members who also follow the same store or company’s page, so you can have multiple eyes spotting flash sale announcements or special codes to use at check-out. Just make sure to check often, and once you find out the code or deal, share it with whomever you think would also benefit from it.

You may also receive a discount if you engage with the page. Some businesses offer discounts when you “check-in” to the physical business or restaurant and share the check-in on Facebook or Yelp. Businesses may also offer interactive content, such as sharing an ad or completing a survey, and offer the discount once you have completed the activity.

Social media is a great way to communicate and share information. This is handy when it comes to websites giving store credit for referrals, since you can share your unique referral link on Facebook, Twitter or any other network, and hope someone uses your referral link to sign up for that website as well.

Remember that when you’re looking for bargains, there are also scams on social media. If a deal seems too good to be true, it probably is. Be sure to do business with the sites you’re familiar with and vendors you trust, and review the details of the offers, along with the fine print.

Again, it’s all about the timing for many of these offers—and with the year-end holidays over, businesses may be offering exclusive deals to try to get your attention and jump-start their sales in 2016. So go, follow or like the business and look into ways you can save money on your purchases with some help from and savvy use of social media!

SOURCES

Cadwallader, Anna. “How to Use Social Media to Save Money.” Good Housekeeping Magazine Online.

Hammersmith, Holly. “How to Save Money With Hashtags.” GoBanking Rates.

The content provided in this blog consists of the opinions and ideas of the author alone and should be used for informational purposes only. Mission Federal Credit Union disclaims any liability for decisions you make based on the information provided.

Donna Handwerger

Donna Handwerger

Donna Handwerger is VP Marketing Operations at Mission Federal Credit Union. She has over 20 years of experience in financial services. She started her career in sales and operations, with the last 15 years in Marketing, and excels in analytics.

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